“MEC has been a game-changer for our business! From day one, their coaching helped us identify and address crucial gaps. We saw an immediate impact and ROI from the first session. With their guidance, we exceeded our $1M GCI goal and have surpassed it for three consecutive years. Seeing top agents and teams across the country choose MEC affirmed our decision—we wanted to reach our goals and exceed growth expectations just like them. Working with MEC has allowed us to feel supported, and we’re thrilled to continue our journey with them by our side. If you’re considering MEC, take the leap—you won’t regret it. “
– Davis Holt, Cary, NC
“Hiring a coach was transformative for me, as I realized my work-life balance was askew despite my drive to succeed. Seeking a more flexible and creative coaching approach, I found Middleton Elite Coaching (MEC), drawn to its blend of existing systems with personalized guidance. With MEC, I received tailored coaching focused on my business needs. One early success was implementing a streamlined training plan for onboarding sales agents, which improved team integration and expanded our services. Despite the intensity, my coach’s support kept me focused, and our hard work paid off with a remarkable $1.5M GCI, allowing me to step back from active production and achieve the work-life balance I craved. I credit MEC for their invaluable support, and I strongly recommend investing in a great coach for your business journey, whether you’re just starting or seasoned.“
– Katie Prendergast, Asheville, NC
“Bill and the Middleton Elite team have helped more than double my real estate business. Hands down, it was the best business decision I have made. Having someone that always has my best interest in mind is invaluable. MEC builds plans around my strengths; my coach is a great motivator. Our market share has grown with less spending, making our company more profitable. Thank you, Bill, for everything you do!“
– Jason McClendon, Greenwood, SC
“Coaching with Bill and MEC has been a wonderful experience for the last three years. They helped me become a better leader, gain clarity on issues I faced, motivate myself, and fill in the gaps where I needed help. For someone who resisted coaching for years, this was one of the best decisions I made for myself and for my business.“
– Ala Chappelear, Anderson, SC
“Because of everything we have learned from MEC, our sales have increased, and more importantly, our social media presence is reflecting new business from beyond our sphere. MEC’s mentoring and unbiased guidance are invaluable for helping us make decisions & find solutions.”
– Bob and Pheobe Chambers, Mount Pleasant, SC
“Bill and the team are absolutely amazing! They’ve helped us so much providing tools, ideas, and perspective that would have taken us much longer to discover on our own. Growing a team is tough and being able to lean on a coaching team with experience like Middleton Elite Coaching is invaluable.”
– Justin Hunter, Asheville, NC
“The informed approach to my individual business is the best out there. There are no canned responses…MEC has taken the time to get to know me, with all of my strengths and weaknesses, and worked to help me find the best path to achieve my goals. My coach keeps me accountable and doesn’t let me off the hook easily.”
– Lisa Quin, Apex, NC
“MEC has been wonderful at helping with team-building and team-management advice. After only two years of coaching, my business went from an independent agent doing about $4M in production to the #2 team in my office! In year 5, I am more productive with my time and have a much more positive outlook on my business and life. I can’t wait to see what this year brings.”
– Brooks Warner, Lansing, MI
“MEC has empowered us to think forward about technology and have the ability to direct our team in needed directions. My coach rallies the troops and gives them the confidence to grow. Because of MEC, we are getting leads in new ways while still getting them from established ways.”
– Joshua Grove, Cary, NC
“The entire MEC team has been the biggest light in my real estate business! From the first call to the 100th, they listen to what you want, don’t pressure the “standard,” and create attainable accountability I couldn’t imagine finding anywhere else. I’m grateful for their real estate expertise and, even more so, for their substantial business acumen. These are a group of elite teachers, professionals, leaders, and mentors, and I am confident my business wouldn’t be the same without them!“
– Allie Parker, Raleigh, NC
” In a year where the market, interest rates, and client needs changed rapidly, my weekly coaching calls with MEC were consistent. After almost 18 years as a realtor, I recognize just how important it is to my clients that I have a professional keeping me on track and helping me to improve their experience buying and selling homes together. My coach leads by example and has shared many examples of how to keep elevating my business. Thank you for keeping my real estate business on top of its game! ”
– Brooke Davis, Seattle WA
“As DOO for a team closing $52M+ in volume, I have been lucky enough to be coached by Middleton Elite for almost two years now. The outstanding accountability, fearlessness, creative ideas, and ability to keep us locked in on the basics, and ceaseless support have allowed us to quickly onboard new agents, double our business, and continually find ways to streamline and improve our processes. With MEC’s help and leadership, we’re consistently one of the top teams in our market. Thank you, Middleton Elite Coaching, for all you do to keep our team growing and focused on what’s most important to us.”
– Greer Barsness, Minneapolis, MN
“This is an incredibly powerful coaching platform for helping any agent, whether new or established, design a plan for building their business. They have helped me stay motivated to push myself to be the best I can be. I would highly recommend this to anyone in the real estate business. These coaches have proven track records in the industry and know how hard this business can be without a plan of action, systems in place, and accountability! HIGHLY RECOMMEND!!”
– Sheri Hagerty, Raleigh, NC
“I was anxious when I agreed to meet with Middleton Elite Coaching. The last year has been far from easy, and I have faced challenges I never saw coming; however, my coaches did. Before this experience, I wasn’t a big believer in being coached. Now, I can’t imagine not having my weekly coaching calls and being a part of the MEC family.”
– Kelly Wirt, Burlington, NC
“We have been MEC clients for three years, and it has been a phenomenal experience! Our coach pushes us weekly to properly plan, manage our time, and stretch ourselves to achieve our goals. No matter how disciplined you think you are, it always helps to have someone in your corner who can hold you accountable and help you grow! We are grateful for the mentoring, collaboration, one-on-one coaching, and group coaching that MEC offers.”
– Shauna Graves, Charlotte, NC
“The most valuable thing about my MEC coaching experience is that my coach has done the hard work of getting to know me as a person first, deeply and authentically, in order to know how to make me a better real estate agent. In our surface world, I feel like my coach has been able to reach me on a relational level. She has found the perfect balance of motivating me to be my best yet understanding and giving grace to me to achieve my goals. Also, our business has improved by $8M per year. My life has also improved in many ways by having my MEC coach as an advocate. She can give me perspective, guidance, and direction that I would never be able to have without her.”
– Christy Bradshaw-Iverson, Concord, NC
“The whole crew at MEC are exceptional coaches and even better people. As a brokerage owner, I value advice from people with solid track records who understand the industry. As they say, you need to surround yourself with people who will give honest feedback vs. those who just tell you what you want to hear. I’ve found that with MEC. As in every business, not all decisions are easy, but it feels good knowing that I’m making the right decisions (with the help of my coach). I respect everything about my coach and consider her a colleague and a real friend. Thank you all for everything!”
– Ryan Crecelius, Wilmington, NC
“MEC is an exceptional company that coaches and encourages all clients to level up. Our coach has led and guided our company with 5 star service, wisdom and unequaled professionalism. Simply put…we are not the company we are today without her influence and leadership.”
– Ryan Purvis, Richmond Hill, GA
“I love Coach Zack! He is a great friend and confidant, and I know his heart is in the right place. He always has my best interest at heart. Zack has seen the best and worst of me and has helped encourage and support me. My life and business are better because of his talents, professionalism, and ability to get the best out of people and their teams. If you have never had a coaching session with a MEC coach, well you’re missing out on a bucket of rocket fuel.
Zack is the best! #middletoneliterocks #rocketfuel #winning“
– Kevin Randall, Charlotte, NC
“I highly recommend Middleton Elite Coaching! My coach’s experience and expertise made it an easy decision for me to work with her. Her willingness to focus on key issues helped me excel at the parts of my job that needed attention. If you’re struggling in your career, you owe it to yourself to connect with the team at MEC.”
– Janine Pugh, Wilmington, NC
“After nearly twenty years in real estate sales, I was convinced I didn’t need “coaching.” I was doing what seemed to work, and it was. But when I stepped into ownership at my brokerage, I realized I didn’t have any real idea of how to manage the business. Working with Middleton since 2020, I’ve been able to take the lessons I’ve learned to get a better handle on all facets of the brokerage business – our roster of producing agents has grown. Those agents have seen an increase in their margins, and our staff has seen expanded roles that allow us to serve the sales team better. Middleton has helped me become a better agent, manager, and broker-owner in all areas of the business. I can’t recommend enough that if you’re considering coaching, whatever your industry, you do what I did, set aside your ego and preconceptions, and let MEC help you improve.”
– Jeremy Hart, Blacksburg, VA
“I have been working MEC for almost a year. One of the most crucial things coaching has helped me with is hiring people and structuring my business for growth. There have been times when I need to have an emergency session and I feel like I am a priority. Because my coach is also a Realtor, she understands the market conditions and ways to improve my systems and processes. We, entrepreneurs, need tough love and accountability; we also need positive affirmation. I look forward to our weekly calls and I learn something new each time. I 100% recommend Middleton Elite to anyone who is looking to elevate their business and skill set to the next level.”
– Chloe Chiang, Austin, TX

“My coaches collectively have over 30 years of experience in the real estate industry, and I absolutely love that! They are always full of insight and knowledge, which is always paired with accountability. With their guidance, I have built systems to streamline processes that allow me to spend more time generating business. Having a clear plan for my business allows me to be more present with my family and other projects I am working on.”
– Adam Nicholas, Wilmington, NC
“You know when you just have an amazing experience and want to share it!? Well, another AMAZING coaching call with MEC once again! Leaving the call feeling grounded, centered, driven, and inspired! I have an action plan ready to implement. What I love about MEC is they give me a zoomed-out and zoomed-in perspective on many areas.”
– Jenny Rutherford, Tybee Island, GA
“Middleton Elite Coaching is the BEST in the business! They truly focus on your whole being, not just business. It’s great to be successful, but not if it’s costing you your family or your mental health. They are adamant about helping you find that balance between being successful and enjoying the fruits of your hard work and avoiding mental burnout.”
– Amy White, Richmond Hill, GA
“Time is money, right? With prior coaching companies, I felt like the 30-minute weekly calls weren’t enough time for me to really dig deep into anything. The hour-long calls with my MEC Coach allow for real explorations into any topic. I feel empowered after each call and definitely feel like I’m getting back 10x what I spend on coaching.”
– Brian Parker, Savannah, GA
“My MEC coach offers a great balance between general advice and best Real Estate practices and answers to my personal, specific questions and challenges. Middleton does a great job of meeting me where I am while challenging me to stretch and be bigger and better every day. I have become more focused and know exactly how to keep the pipeline full no matter what the market is doing around me.”
– Tracy Carter, Burlington, NC

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