
Welcome to The Middleton Elite Entrepreneur podcast where we are deconstructing elite performance in real estate, business, and life through candid conversations with business leaders and thought leaders.
I’m your host, Bill Middleton, founder of Middleton Elite Coaching and I’m glad to have you here.
Want to be a guest on the podcast or have an idea for a topic? Click here to get in touch!
ALL EPISODES
Ep. 1: Embracing Change, Custom Conversations, and Building a Positive Mindset with Shaun Rawls

I’m very excited to welcome my long time friend and mentor Shaun Rawls to the podcast. We cover a lot in this episode.
Some of my favorites are:
- Changes in the real estate industry, post Aug 17th and how to be more adaptable
- Making decisions based on limited information
- Why the power of the conversation is more important than the power of the presentation
- Surrounding yourself with lifters instead of leaners
- How to maintain your entrepreneurial spirit while also living a fulfilling life
Please enjoy my thought provoking conversation with Shaun Rawls.
Ep. 2: Building A Resilient, People-Focused Real Estate Business with Jason McClendon

I’m excited to welcome my long time friend and client Jason McClendon to the podcast. Jason is the founder of McClendon Realty in his small and growing home town of Greenwood, SC.
Some of my favorites are:
- Lessons Jason learned from the Great Recession
- Prioritizing the Client over the transaction
- Launching a Land and Farm division
- Developing agents on your team through proper goal setting
- The importance of phone skills and how to develop them
Please enjoy my conversation with Jason McClendon.
Ep. 3: Building a Legacy Through Discipline, Team Culture, and Leadership with Mark Rucker

I’m excited to welcome my long time friend and client, Mark Rucker, to the podcast. Mark is a native of Greenville, SC, and a graduate of Furman University where, among other things, he was a wide receiver on the football team. We’ll talk more today about how sports has influenced his life and career.
In this episode, we cover a lot of very important topics in leadership and team building, including:
- How to build a high-performing team that still has a family culture
- Why discipline is more important than motivation
- How he’s targeting both Baby Boomers and Millennials to grow his business
- The recent and successful launch of his YouTube channel
- And, how leading by example creates accountability
Please enjoy my engaging conversation with Mark Rucker.
Ep. 4: An Origin Story: MEC + The Middleton Elite Entrepreneur with Sheri Horvath

In this episode of The Middleton Elite Entrepreneur Podcast, host Bill Middleton is joined by Sheri Horvath, Director of Operations for Middleton Elite Coaching (MEC), as they dive into the origins of MEC. Sheri prompts Bill to share his journey into real estate, and the pivotal moments that led him to establish Middleton Elite Coaching, including the challenges he faced and the lessons learned along the way.
Some episode highlights include:
Bill’s Career Shift into Real Estate
The Foundation of MEC
Navigating Early Challenges
Importance of Identifying Ideal Clients and A Players
MEC’s Personalized Coaching Philosophy
Mindset of Elite Entrepreneurship
Please enjoy this collaborative conversation between Bill + Sheri.
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What Agents, Teams, and Brokerages Say About Working With Us
“Hiring a coach was transformative for me, as I realized my work-life balance was askew despite my drive to succeed. Seeking a more flexible and creative coaching approach, I found Middleton Elite Coaching (MEC), drawn to its blend of existing systems with personalized guidance. With MEC, I received tailored coaching focused on my business needs. One early success was implementing a streamlined training plan for onboarding sales agents, which improved team integration and… keep reading
“The entire MEC team has been the biggest light in my real estate business! From the first call to the 100th, they listen to what you want, don’t pressure the “standard,” and create attainable accountability I couldn’t imagine finding anywhere else. I’m grateful for their real estate expertise and, even more so, for their substantial business acumen. These are a group of elite teachers, professionals, leaders, and mentors, and I am confident my business wouldn’t be the same without them!“











